| PRIVACY POLICY
- Overview of Data Protection
General
The privacy notice gives a simple overview of what happens to your personal data when you visit our website. Personal data are any data with which you can be personally identified. Details on data protection can be found here in the privacy notice.
Data collection on this website
Who is responsible for data collection on this website?
The website operator is responsible for the data collected and processed on this website and their contact details can be found here under “Responsible Body”.
How do we collect your data?
On the one hand this can be data that you actively communicate to us, such as data from the contact form.
On the other hand our IT systems can record data automatically or following your consent on this website. This is mostly technical data (for example: internet browser, operating system, time you access the website). This data is automatically collected as soon as you access the website.
For what purposes do we collect your data?
We use your personal data to ensure functionality of the website. Other data can be used to analyse your user behaviour.
What choices do I have?
You have the right to receive information about the origin, recipient and purpose of your stored personal data, free of charge and at any time. You have the right to request access to, correct, and delete your personal data. If you have given your consent to data processing you may revoke this consent at any time in the future. Under certain circumstances you may also object to our processing of your personal data or ask that we restrict the processing of your personal data. You may also lodge a complaint with the competent supervisory authority.
If you have any questions concerning data protection, please contact us at any time.
Analysis Tools and Third-Party Tools
When you visit this website your user behaviour can be statistically evaluated. This is done primarily using so-called analysis programmes.
You can find detailed information about these analysis programmes in the following privacy notice.
- Hosting und Content Delivery Networks (CDN)
External Hosting
This website is hosted by an external web hosting provider. The personal data collected on this website is stored on the host server. The type of information collected includes IP addresses, contact requests, metadata, communications data, contract data, contact data, names and other data generated through a website.
The web hosting provider processes personal data for the purpose of fulfilling the contract with both our existing and potential customers in accordance with art. 6, para. 1. lit b. GDPR and in the interest of a safe, fast and efficient online presence in accordance with Art. 6, para. 1 lit. f GDPR.
Our web hosting provider has access to personal data needed to perform its functions and may not use it for other purposes and must process this personal data in accordance with our directions.
We use the following web hosting provider:
Webbics GmbH & Co.KG
Curt-Bär-Weg 142
21035 Hamburg
Contract on Data Processing
In order to guarantee that personal data processing is compliant with data protection laws we have signed a processing contract with our web hosting provider.
- General Information and Mandatory Information
Data Protection
The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with statutory data protection regulations as well as this privacy notice.
When you use this website specific personal data will be collected. Personal data is any information with which you can be personally identified. The following privacy notice will tell you which information we collect and the purpose we use it for. It also explains how and why we do this.
We would like to point out that data transfer over the internet (for example during email communication) is not always secure. It is not possible to ensure complete protection of data from third parties.
Responsible Body
Our Data Protection Officer responsible for this website is Vincent Hass.
LinkNow GmbH
Managing Director Vincent Hass
Neuer Wall 80
20354 Hamburg
Telephone: +49 40 606 79 241
Email: v.hass@linknow24.com
Responsible body means the natural or legal person, public authority or body that decides, alone or jointly with others, on the purposes and means of processing personal data.
How long do we keep your personal information?
Should no specific time period be given, we will keep your personal data until the purpose for the data processing no longer applies. You have the right to demand that the personal data relating to you be deleted or to revoke your consent to data processing as long as there is no legal requirement to store your data further (for example for tax purposes or legal data storage periods). Should the latter be the case, your data will be deleted as soon as the legal requirement is no longer binding.
Sharing Personal Information with the USA and other Third Countries
On our website we employ tools from third party companies based in the USA or other countries that are not secure in terms of data protection laws. If these tools are active, your personal data can be transferred to these countries and processed there. We must point out that the data protection level in these countries cannot be guaranteed to the same standard as in the EU. For example, in the USA, companies are required to surrender personal data to national security services, and you, as the person concerned, are not able to legally intervene. It is therefore conceivable that US authorities (for example Homeland Security) could process, analyse and permanently store your personal information for surveillance purposes. We have no influence on these data processing activities.
Withdrawal of Consent to Data Processing
Many data processing operations are only possible with your express consent. You can revoke your consent at any given time. The legal basis for data processing carried out before withdrawal of consent remains unaffected by the withdrawal.
Right to object to data collection in special cases and to direct advertising in accordance with Art. 21 GDPR
Where data processing is carried out in accordance with Art 6 para. 1 lit e or f GDPR you have the right to object at any time to processing of personal data concerning yourself, on grounds relating to your particular situation, including profiling based on those provisions. The legal basis for data processing can be found in this privacy notice. If you withdraw your consent we will no longer process your personal data, unless we find compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defence of legal claims (objection in accordance with Art. 21 para.1 GDPR.
Where personal data are processed for the purpose of direct advertising , you have the right to object at any time to processing of personal data concerning yourself for such advertising, which includes profiling, to the extent that it is related to such direct advertising. If you object to processing for direct advertising, your personal data shall no longer be processed for such purposes(objection in accordance with Art. 21 para.2 GDPR.
Right to lodge a complaint with a supervisory authority
A data subject has the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, place of work or place of the alleged infringement. Each natural or legal person has the right to object without prejudice to any other administrative or judicial remedy.
Right to data portability
You or a third party have the right to receive the personal data concerning yourself, that you have provided to us with your consent and during the fulfilment of your contract, in a structured, commonly used and machine-readable format. You have the right to have the personal data transferred directly from one controller to another, where technically feasible.
SSL- or TLS Encryption
For safety purposes and to ensure secure transmission of content, such as orders and enquiries, which you send to us as website operator, this site uses an SSL or TLS encryption. You can recognise an encrypted connection when the address field of your browser changes from „http://“ to „https://“ and the lock symbol appears in the browser line.
When the SSL- or TLS encryption is activated, personal data that you transmit to us cannot be read by third parties.
Right to Information, Correction and Deletion
Within the framework of the applicable statutory provisions you have the right to obtain information, free of charge and at any time, about your stored personal data, their source and recipients, the purposes of the processing and, where necessary, the right to correction and deletion of your personal data. Please contact us if you have any questions pertaining to this or to the subject of personal data processing in general.
Right to Restriction of Processing
You have the right to request that the processing of your personal data be restricted. Please contact us should this be necessary. The right to restriction of processing applies in the following cases:
- If you contest the accuracy of your personal data stored with us, we require a period of time to verify the accuracy of the personal data. For the duration of the verification you have the right to restriction of processing of your personal data.
- If the processing was/is unlawful, you have the right to restriction instead of deletion of your personal data.
- If we no longer need your personal data for the purposes of processing but you require them for the establishment, exercise or defence of legal claims, you have the right to restriction instead of deletion of your personal data.
- If you have issued an objection in accordance with Art. 21 para. 1 GDPR, there must be an assessment as to whether our legitimate grounds override your legitimate grounds. For the duration of the assessment you have the right to restriction of the processing of your personal data.
Where processing has been restricted, such personal data shall, with the exception of storage, only be processed with the data subject’s consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State.
- Datenerfassung auf dieser Website
Cookies
Our website uses so-called “cookies”. Cookies are small data files that websites place on your computer, laptop or mobile device either temporarily for the duration of a session (session cookie) or permanently (permanent cookies) and do no harm to your device. Session cookies are deleted automatically at the end of your visit to our website. Permanent cookies remain on your device until you actively delete them or an automatic deletion is carried out by your web browser.
Third parties may also place cookies on your device when you use our website (third party cookies). These cookies allow us or you to access certain third-party services (for example, cookies for the use of payment transaction services).
Cookies have various functions. Many cookies are a technical necessity, as certain website features would not function without them (for example, the shopping basket feature or media features such as videos). Other cookies are used for the evaluation of user behaviour or to display advertising on a website.
Cookies which are required for electronic communication processes on the website (necessary cookies) or cookies that provide certain features required by you (operational cookies, for example, the shopping basket) or cookies used to optimise the website ((performance cookies, for example, to count the number of visitors) will be stored on the basis of Art. 6 para. 1 lit. f GDPR as long as no other legal grounds are cited. The website operator has a legitimate interest in the storage of cookies to ensure the error-free and optimum operation of the website. If you consent to the use of cookies, they will only be stored on the basis of this consent (Art. 6 para. 1 lit. a GDPR) and the data subject has the right to revoke consent at any time.
You can set your device to inform you of the placement of cookies and then activate your settings to block the deployment of all or some cookies and also set an automatic deletion of all cookies when you close the browser. Please note that if you use your browser settings to block cookies you may not be able to access all or parts of our site.
If cookies are used by third parties or for analytical purposes, we will inform you here separately and request your consent if necessary.
Cookie Consent with Borlabs Cookie
Our website uses the cookie consent technology from Borlabs Cookie to obtain your consent to placement of certain cookies on your browser and to document them in accordance with data protection regulations. This technology is provided by: Borlabs – Benjamin A. Bornschein, Rübenkamp 32, 22305 Hamburg (hereinafter referred to as Borlabs).
When you visit our website a Borlabs cookie is placed on your browser, where your consent or withdrawal of consent is saved. This information is not transferred to Borlabs.
The stored data are stored until you require deletion or until Borlabs carries out deletion or until the purpose for the data storage no longer applies. Mandatory storage times remain unaffected. You can find information on Borlabs data processing at: https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/.
We use the Borlabs Cookie consent technology to fulfil the mandatory consent requirement for the use of cookies. The legal basis for this is: Art. 6 para. 1 lit. c GDPR.
Server Log Files
The website provider automatically collects and stores data in so-called log files, which your browser then automatically transmits to us. These data are:
- Browser type and browser version
- Operating system used
- Referrer URL
- Host name of the accessing computer
- Time of the request to the server
- IP-address
These data remain separate from all other data sources.
Basis for the processing of these data is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the error-free and optimum operation of the website – for this reason log files must be collected.
Contact Form
If you use our contact form the information from the contact form together with your contact data are stored with us in order to process the original enquiry and in case subsequent enquiries should arise. We do not disclose any of this information without your consent.
Legal basis for the processing of these data is Art. 6 para. 1 lit b. GDPR provided that your enquiry concerns the fulfilment of a contract or the implementation of pre-contractual measures. In all other cases the processing of data is based on our legitimate interest to effectively answer the enquiry (Art. 6 para. 1 lit f GDPR) or on your consent (Art. 6 para. 1 lit a GDPR) provided this was requested.
The information given to us in the contact form is stored with us until you request deletion, revoke your consent to store personal data or the purpose for the data storage no longer applies (for example following successful processing of your enquiry). Mandatory legal requirements – in particular storage times – remain unaffected.
Enquiries by Email, Telephone or Telefax
If you contact us by email, telephone or telefax the personal data from the enquiry together with your contact data are stored with us in order to process your enquiry. We do not disclose any of this data without your consent.
Legal basis for the processing of these data is Art. 6 para. 1 lit b. GDPR provided that your enquiry concerns the fulfilment of a contract or the implementation of pre-contractual measures. In all other cases the processing of data is based on our legitimate interest to effectively answer the enquiry (Art. 6 para. 1 lit f GDPR) or on your consent (Art. 6 para. 1 lit a GDPR) provided this was requested.
The information given to us during the contact is stored with us until you request deletion, revoke your consent to store personal data or the purpose for the data storage no longer applies (for example following successful processing of your enquiry). Mandatory legal requirements – in particular storage times – remain unaffected.
- Analysis Tools and Advertising
Google Tag Manager
We use the Google Tag Manager. Provider of this service is: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool to allow tracking and statistics tools, as well as other technologies onto our website. Google Tag Manager itself does not create user profiles, it does not store cookies or carry out independent analyses. It is a management system for the tools which are linked to it. Google Tag Manager does record your IP address which can be submitted to its parent company in the USA.
Basis for the use of Google Tag Manager is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the quick and easy integration and management of various tools on the website. Provided consent has been requested, the legal basis for processing is Art. 6 para. 1 lit. a GDPR. Your consent can be withdrawn at any time.
Google Analytics
This website uses features of the web analysis service Google Analytics. Provider of this service is: Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the web operator to analyse the behaviour of the website user. For this, the operator receives various user data, for example, which pages users visit, how long users spend on pages, operating systems and user origin. These data are recorded by Google in a user profile which is allocated to the user or the user’s device.
Google Analytics uses technology which recognises and tracks the user in order to analyse user behaviour (for example through cookies and device finger-printing). The data collected by Google on the website activity are usually transmitted to a Google server in the USA and stored there.
Basis for the use of this analysis tool is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the analysis of user behaviour, in order to optimise the website performance and its advertising. Provided consent has been requested (for example consent to the use of cookies), the legal basis for processing is Art. 6 para. 1 lit. a GDPR. Your consent can be withdrawn at any time.
International transfer of personal data to the USA is based on EU Commission standard contractual clauses. You can find further information here: https://privacy.google.com/businesses/controllerterms/mccs/.
IP Anonymization
We have activated the IP anonymization function on this website. This function allows Google to shorten your IP address within member states of the European Union or in other states contractually linked to the EEC before transmission to the USA. Only in exceptional circumstances will the complete IP address be transmitted to a Google server in the USA and shortened there. Google uses this data to evaluate user behaviour, to compile reports on website activity and provide further analytical services on our behalf. The browser IP address transmitted by Google Analytics will not be merged with other Google data.
Browser Plugin
You can prevent Google from collecting and processing your data by installing the following the browser plugin: https://tools.google.com/dlpage/gaoptout?hl=de.
You can find further information about Google Analytics and how it handles user data in Google’s privacy notice: https://support.google.com/analytics/answer/6004245?hl=de.
Contract
We have a contract with Google and we adhere to the strict requirements of German data protection regulations when using Google Analytics.
Demographic Reports in Google Analytics
This website uses the function “demographic reports” in Google Analytics, in order to provide the user with appropriate advertising within the Google advertising network. This function allows reports to be compiled on age, gender, and interests of the website visitors. These data are obtained from interest-related advertising from Google as well as from third party user data. These data cannot be assigned to a specific person. You can deactivate this feature at any time via the settings in your Google account or you can withdraw consent in general for the collection of your personal data by Google Analytics, as described in “Withdrawal of Consent to Data Processing”
How long do we keep your personal data?
Data stored by Google on a user and event level and which are linked to cookies, user data (e.g. User-ID) or advertising IDs (e.g. DoubleClick-Cookies, Android Advertising-ID) are anonymized or deleted after 50 months. You can find further information here: https://support.google.com/analytics/answer/7667196?hl=de
Google Ads
The website operator uses Google Ads. Google Ads is an online advertising programme provided by Google Ireland Limited („Google“), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Ads allows us to play advertisements in the Google search engine or on a website provided by a third party, when a user types specific search words into Google (key word targeting). Furthermore, targeted advertising (group targeting) can be played on the basis of user data recorded by Google (location and interests). As a website operator, we can evaluate this data by analysing, for example, which key words have prompted our advertisements to be played and how many of those advertisements have led to corresponding clicks.
Basis for the use of Google Ads is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in being able to market their products and services as effectively as possible.
International transfer of personal data to the USA is based on EU Commission standard contractual clauses. You can find further information here: https://policies.google.com/privacy/frameworks und https://privacy.google.com/businesses/controllerterms/mccs/.
Google Remarketing
This website use Google Analytics Remarketing. Provider of this service is: Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Remarketing analyses your user behaviour on our website (e.g. number of clicks on certain products) in order to classify you into specific advertising target groups and thereinafter to play you suitable target-specific advertising (Remarketing or Retargeting).
Furthermore, the target groups compiled by Google Remarketing can be linked to the cross-device functions of Google. In this way you receive target-specific, personalised advertising on other devices (e.g. mobile phone) which you use, all depending on your user and surf behaviour on the original device (e.g. laptop or PC).
If you have a Google account you can change your settings to deactivate personalised advertising using the following link: https://www.google.com/settings/ads/onweb/.
Basis for the use of Google Remarketing is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in being able to market their products and services as effectively as possible. Provided consent has been requested, the legal basis for processing is Art. 6 para. 1 lit. a GDPR. Your consent can be withdrawn at any time.
Further information and the data protection regulations can be found here in Google’s Privacy Notice: https://policies.google.com/technologies/ads?hl=de.
Google Conversion Tracking
This website uses Google Conversion Tracking. Provider of this service is: Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the help of Google Conversion Tracking, both we and Google can see if the user has carried out certain actions. For example, we can assess which buttons on our website have been clicked how often and which products have been viewed or purchased most often. These data are used to create conversion statistics. We discover the total number of users who click on our advertisements and what actions were carried out subsequently. We receive no information on the identity of those users. Google itself uses identification cookies or similar identification technology.
Basis for the use of Google Conversion Tracking is Art. 6 para. 1 lit. f. GDPR. The website operator has a legitimate interest in the analysis of user behaviour, in order to optimise the website performance and its advertising. Provided consent has been requested (for example consent to the use of cookies), the legal basis for processing is Art. 6 para. 1 lit. a GDPR. Your consent can be withdrawn at any time.
Further information on Google Conversion can be found in Google’s privacy notice: https://policies.google.com/privacy?hl=de.
- Plugins and Tools
Google Web Fonts
This website uses Web Fonts from Google. When you visit a web page your browser downloads the necessary web fonts onto your browser cache in order to show the correct text and fonts.
In order to do this your browser must connect to the Google servers and your IP address is transmitted to Google. Basis for the use of Google Web Fonts is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the uniform presentation of the typeface on their website. Provided consent has been requested (for example consent to the use of cookies), the legal basis for processing is Art. 6 para. 1 lit. a GDPR. Your consent can be withdrawn at any time.
If your browser does not support Web Fonts, your computer will use a standard font.
Further information on Google Web Fonts can be found here: https://developers.google.com/fonts/faq and in Google’s Privacy Notice: https://policies.google.com/privacy?hl=de.
Wordfence
We use WordFence on this website. Provider of this service is: Defiant Inc., Defiant, Inc., 800 5th Ave Ste 4100, Seattle, WA 98104, USA (hereinafter referred to as Wordfence).
WordFence protects our website by identifying and blocking malicious traffic. For this purpose our website establishes a permanent connection to the WordFence servers so that WordFence can compare our files and traffic with what is in the WordFence database and block them if necessary.
Basis for the use of WordFence is Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting their website from cyber attacks as effectively as possible. Provided consent has been requested, the legal basis for processing is Art. 6 para. 1 lit. a GDPR. Your consent can be withdrawn at any time.
International transfer of personal data to the USA is based on EU Commission standard contractual clauses. You can find further information here: https://www.wordfence.com/help/general-data-protection-regulation/.
- Audio- und Video Conferencing
Data Processing
We use online conference tools, amongst other things, for communication with our clients. You can find the complete list of tools that we use below. If you communicate with us using an online video or audio conference service, your personal data will be recorded and processed by us and the corresponding conference tool provider.
The conference tools collect all personal data that you provide for the service to work (email address and/or telephone number). Furthermore, the conference tools process information such as the length of the conference, time of start and finish, number of participants as well as other context information in connection with the communication process (metadata).
The provider also processes technical data necessary for the online communication. This technical data includes, in particular, IP-addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or loud speaker as well as the type of connection.
If content is exchanged, uploaded or made available in any other way within the tool, it is also stored on the servers of the tool provider. Such content includes in particular cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards and other information that is shared while using the service.
Please note that we do not have complete control over the data processing procedures of these tools. We are largely bound to the company policies of the respective providers. For further information on the data processing procedures of our online conferencing tools please consult the privacy policies of the respective provider, which we have listed below.
Purpose and Legal Basis
We use online conference tools for communication with existing and potential sales partners and in order to offer certain services to our clients. (Art. 6 para. 1 lit. b. GDPR. Furthermore the use of conference tools serves to generally simplify and expedite communication with our company (legitimate interest in accordance with Art 6 para. 1 lit. f GDPR). The conference tools are used within the parameters of consent, provided it has been requested. Your consent can be withdrawn at any time.
How long do we keep your personal data?
The personal data collected via audio and video conferencing tools are deleted as soon as you request deletion, you withdraw your consent or the purpose for data storage no longer applies. Cookies remain stored on your device until you actively delete them. Mandatory statutory storage times remain unaffected.
Conference Tools we use
We use the following conference tools:
Zoom
We use Zoom. Provider of this service is: Zoom Communications Inc., San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. You can find further information on Zoom’s data processing in their privacy policy: https://zoom.us/de-de/privacy.html.
International transfer of personal data to the USA is based on EU Commission standard contractual clauses. You can find further information here: https://zoom.us/de-de/privacy.html.
